Business Projects

Based on 10 years of experience in business and academia, the Catalyst team has developed a unique methodology and capability to implement Economics of Mutuality projects in a wide range of business ecosystems — from low income communities at the base of the pyramid to premium businesses operating in affluent markets.

 
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The Process 

Every Economics of Mutuality project is tailor-made for the specific context of each business unit's ecosystem. The process is based on key building blocks and takes place over a period of 6 to 18 months, depending on location and complexity. Intensive support of dedicated EoM experts is provided for designing, facilitating, field work, data collection, analysis and training to launch the EoM transformation on a sound methodological basis. You can find out more about our business projects by getting in touch.

 
  1. Identify Purpose and Metrics  At the start of the process, identify the business unit's purpose and related metrics that will be measured and tracked as the project moves forward through its key phases.

1. Identify Purpose and Metrics
At the start of the process, identify the business unit's purpose and related metrics that will be measured and tracked as the project moves forward through its key phases.

  2. Map the Ecosystem  Using leading design-thinking and visualisation methodologies, map the business unit ecosystem, and identify and classify key pain points and capabilities of stakeholders.

2. Map the Ecosystem
Using leading design-thinking and visualisation methodologies, map the business unit ecosystem, and identify and classify key pain points and capabilities of stakeholders.

  3. Deploy Metrics  Deploy the EoM non-financial metrics (human, social, natural) on key strategic pain points using the EoM model and digital technologies to collect data and extract performance patterns.

3. Deploy Metrics
Deploy the EoM non-financial metrics (human, social, natural) on key strategic pain points using the EoM model and digital technologies to collect data and extract performance patterns.

  4. Design Strategic Interventions  Design strategic interventions with the business leadership to address these pain points, using both non-financial and financial targets to drive behaviour and performance.

4. Design Strategic Interventions
Design strategic interventions with the business leadership to address these pain points, using both non-financial and financial targets to drive behaviour and performance.

  5. Build Mutual P&L  Combine all the non-financial capitals into an augmented P&L — the Mutual P&L — to integrate business performance across all forms of capital into the core of the organisation.

5. Build Mutual P&L
Combine all the non-financial capitals into an augmented P&L — the Mutual P&L — to integrate business performance across all forms of capital into the core of the organisation.

  6. Train Leaders  Train and educate the management about the new findings uncovered and practices developed during the process  through custom-made Executive Education Programs.

6. Train Leaders
Train and educate the management about the new findings uncovered and practices developed during the process  through custom-made Executive Education Programs.

  7. Write Up Case Study  Write up a case study with an academic team to extract insights, contribute to the academic literature and embed new learnings in the curricula of business schools around the globe.

7. Write Up Case Study
Write up a case study with an academic team to extract insights, contribute to the academic literature and embed new learnings in the curricula of business schools around the globe.