Mutuality in Business
Saïd Business School, University of Oxford
Since its inception, the Oxford-Mars Mutuality Lab has been designed as a unique partnership between a company and a university, as an endeavour where a business and university join their forces to explore the potential for the introduction of a new way of doing business focused around the principle of mutuality. What lies at the heart of this initiative is a like-minded purpose of seeking to transform business practice in such a way as to infuse mutuality into its core. Since 2014, the Lab has helped to mature and develop the Economics of Mutuality into a breakthrough management innovation.
Business Models Innovation in the Knowledge Economy
ESSEC Business School, France and Singapore
ESSEC Business School and Mars Catalyst are collaborating on a multi-year cross-disciplinary research program to explore business model innovation in the knowledge economy. Working closely with the ESSEC Business School Chair of Networked Business Models and his team, the Lab aims to challenge the prevalence of linear value chain thinking in business by researching the theory and practice of business ecosystems. The Lab will contribute to conceptual knowledge and understanding of how business ecosystem orchestration strategies generate both economic and social performance, including sustainable business models, experimental pilots, and metrics for evaluating effective governance, organizational practices, and stakeholder benefits. Outputs from the lab will be thought leadership and business school curricula that will educate future leaders and owners of organizations on the principles of business ecosystem orchestration to deliver more mutual ways of doing business.